Super Bowl ads often rival the game for attention

A confession here that even the observer gets excited about watching the commercials that make their broadcast debuts during the Super Bowl. Symbolizing what’s best about America, the event annually attracts one of the largest TV viewing audiences of the year,  a must-see for sports and non-sports fans.

One of the most dramatic commercials ever was Apple’s introduction of the MacIntosh computer during the 1984 Super Bowl game between the Miami Dolphins and the San Francisco 49ers. Everything in the room came to a halt when that commercial started, and people couldn’t believe what they had just seen. The madness and extremes of Steve Jobs obviously at work but working well.

Everybody also remembers seeing the Budweiser Frogs for the first time during the 1994 game between the San Diego Chargers and the 49ers. In fact the commercial is the only thing that most people remember about the game, certainly not the score or who actually won the game. The frogs could still stop a Super Bowl party today.

Check out Super Bowl Commercials 2016 for one of the most comprehensive sites around to relive many of those memorable moments in advertising history.

Share this

Charlie Springer

Charlie Springer is a former Louisville editor and sportswriter, a public affairs consultant, a UofL grad and longtime fan.